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Which influencer pathway is best for you?

By Alex Harris

Nov 16, 2021


Becoming an influencer is one of the most desirable jobs at this moment in time. Many people look at the different benefits that come with this job and try to get in on the action. While the space is populated, to say the least, there is always room for more people to join the party. So, if you’re thinking of joining the influencer world, which is the best path for you to take? We’ve taken a look at some of the more popular ways to become an influencer and listed the best approaches depending on your personality type.


Twitch is a great way to start on the road to influencer-dom. It allows people to stream a variety of different hobbies and offers a lot of monetisation opportunities along the way. It’s not just standard gaming that is available to players in terms of stream options either. There are also a lot of players who choose to stream their adventures playing online games. This is actually a very sensible choice as online casinos help to create genuine emotion when playing, which makes it possible to create captivating viewing.

So, what type of person should you be in order to choose Twitch as a path? Well, you need to be interesting and able to portray yourself as extroverted. You don’t have to actually be an extrovert—you just need to give off that impression. On top of this, you need to be able to talk for a very long time. People don’t watch a Twitch stream just to see a game being played. They watch it to enjoy what the person playing has to say. If you’re the kind of person who plays without saying anything, then Twitch is probably not the platform for you.


TikTok is the breakout platform of the moment. It offers content creators the opportunity to create short but interesting videos. These can be little sketches, dances or even musical performances. Whatever comes into your head, you can put it together with TikTok. It has helped a number of different people create an opportunity for themselves in the influencer world. There are even examples of some people managing to carve out opportunities for themselves with sports teams due to their activities on TikTok.

Choosing to work via TikTok is best if you’re able to create interest in short bursts. If you struggle to put things together over a longer period of time, then avoiding Twitch and moving to TikTok is probably best for you. It gives you the chance to create funny and interesting videos, without having to worry about filling in the gaps when you don’t have anything interesting to say. The fact that it allows for sound to be easily transposed over the top of your video is also another example of how TikTok makes content creation easier for people. 

If you can create excellent content in short bursts but find long-form content difficult to put together, then TikTok is the platform for you. You could even use it as a way to work on your content creation and build up to longer-form content in the future.


Instagram is a great platform to show off your photography skills. If you can craft fantastic-looking photos or have the ability to pose perfectly, then Instagram is your best shot at creating a brand for yourself. Because it allows for text to be provided with the photos and pictures, as well as multiple pictures at a time, it’s a fantastic way to microblog. It can also be used as an online art portfolio where artists can build up a collection of the different pieces they have created.

It doesn’t end there either. People who create different items can also use Instagram as a way to sell items. For example, a t-shirt designer could put their latest designs up on the platform, and from there have links to their own online store in place. This would allow for more sales to be driven through using Instagram as a way to build up influence. It’s definitely one of the most diverse ways of promoting yourself and the content you are creating.

However, just being a good photographer isn’t enough anymore, and the Instagram algorithm tends to give more weight to users who share Stories, Reels and IGTV too. If you’re able to bring all these moving parts together, then Instagram can provide you with the opportunity to influence others. There are a lot of different ways that the app can open doors for content creators—you just have to get comfortable making videos too, even if you’re not the subject.


Twitter is something that not too many people focus on when it comes to influencing. As it’s all about short and sharp comments, many people just dismiss it as not useful to them. However, for people who don’t feel comfortable using a visual or audio medium, Twitter has a lot of opportunities available. Using Twitter is a fantastic way to build up a following in a relatively short period of time. If you’re able to offer a different approach from other people within a certain niche, then building up a big following is possible very quickly. What Twitter is also great for is building up a following on other platforms. So, if you have a day job and want to try to get some interest for your stream in the evening, Twitter is a great way to spend a few minutes building up a little bit of hype.

If you don’t have other content to promote, then Twitter is also a way for authors or artists to get eyes on their work and increase sales. It’s perhaps not quite as easy to build up a big influencer following as other platforms, but there are still opportunities here.

Influencers are sunbathing their buttholes as the new wellness trend to ‘recharge their bodies’

By Malavika Pradeep

Feb 25, 2021


It’s early in the morning. You’re tired after your routine laps around the cul-de-sac when you spot someone with no pants lying on the ground, lifting up their legs before spreading them open in a V shape towards the sun…

Introducing ‘perineum sunning’, also known as ‘who needs coffee when I can butt-chug sunlight?’. The latest wellness trend includes exposing your perineum—the super-thin area of skin between your vagina (or, in men, the penis) and the anus—to the sun for a period of 30 seconds to 5 minutes.

“In a mere 30 seconds of sunlight on your butthole, you will receive more energy than you would in an entire day being outside with your clothes on,” says Ra of Earth in his video, introducing Instagram to this ‘self-care’ trend. The viral video, which has amassed over 84,000 views, features three nude men approaching the sun and pulling off ‘The Sunny Spready Solstice Pose’ at a mountainside.

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A post shared by Ra: Humanology Teacher&Student (@ra_of_earth)

The wellness enthusiast has also been kind enough to post step-by-step instructions for ‘sun worship exercise’ pulled from The Tao of Sexology: The Book of Infinite Wisdom written by Doctor Stephen T. Chang. “Turn your body so that your back is towards the sun,” the instructions read. “Lean over so that the sunlight comes into the opening. Feel the warmth penetrate into the tissue.” According to the post, sunlight has excellent germicidal qualities that can neutralise germs in the nether regions, keeping the area healthy and free from infections.

The trend later shook spiritual influencer Metaphysical Meagan who took to Instagram to preach the practice. “I start my day with 5 minutes of perineum sunning and feel energised for hours,” writes Meagan, recommending the wellness trend to “anyone who is seeking optimal health.” Meagan notes that perineum sunning is an ancient Taoist practice that originated in the Far East. In Taoism, the perineum is called the “gate of life and death” and is considered a gateway where energy enters and exits the body.

According to Meagan, benefits of perineum sunning include strengthening of organs through solar energy, preventing the leakage of ‘chi’ or life force energy from the body to sustain health and longevity, increasing creativity, aiding libido, regulating hormonal functions, promoting deeper sleep and amplifying your aura. “The ideal hours of the day to do this is between 7 to 9 a.m,” Meagan guides, wrapping up with “the intention of this is not to tan your butthole!”

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A post shared by まこうもん\(^o^)/ (@kanisokotachi567)

The trend doesn’t stop there. A-listers like Shailene Woodley, Diplo and Johnny Knoxville are the latest butthole-sunning advocates. “I like to give my vagina a little vitamin D,” Woodley tells Into The Gloss. She admits to having read about the practice in an article written by a herbalist about yeast infections and other genital issues. “If you’re feeling depleted, go in the sun for an hour and see how much energy you get. Or, if you live in a place that has heavy winters, when the sun finally comes out, spread your legs and get some sunshine!”

But what do those with actual medical degrees think about this trend? “As a dermatologist, I cannot recommend any sun exposure without sun protection,” Nazanin Saedi, MD, Director of the Jefferson Laser Surgery and Cosmetic Dermatology Center, tells “These areas, just like other areas of the body, need sun protection and clothing tends to provide that.”

“It’s actually dangerous,” comments David E. Bank, MD, founder of Mount Kisco’s Center for Dermatology, Cosmetic & Laser Surgery. “This skin is particularly sensitive. Over time, it could result in an increased risk of skin cancer,” he adds.

In fact, Josh Brolin, an Academy Award nominated actor, admitted to having sustained ‘#severeperineumburns’ after unquestionably-following the trend. “My pucker hole is crazy burned and I was going to spend the day shopping with my family and instead I’m icing and using aloe and burn creams because of the severity of the pain,” the actor wrote, sharing the viral image of Metaphysical Meagan on Instagram.

While physicians recommend safer options like meditation, mindfulness and actual vitamin D diets and supplements to substitute the trend, it seems like the rest of the internet couldn’t help butting in, some pouring their morning coffees down the drain to try it themselves, others wondering why aliens don’t visit us anymore:

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