J'Nae Phillips

SHE/HER

Trend Analyst and Freelance Writer

J’Nae Phillips is a freelance London-based editor, trend analyst, fashion columnist and cultural researcher. She works on all things editorial, insights, culture and strategy, and contributes to a range of print and online publications, in addition to running a culture-led fashion-focused newsletter, Fashion Tingz. J’Nae has previously worked for Condé Nast, Hearst Magazines UK, The NET-A-PORTER Group, Selfridges, Burberry, Canvas8 and more. In 2023, she completed a postgraduate diploma in journalism where she received a distinction, and recent bylines include Teen Vogue, gal-dem, Polyester Zine, DAMN Magazine, Archer, Dazed Beauty, Dirt and more.

The gyaru revival: Why Gen Z are embracing Japan’s most rebellious aesthetic

By J'Nae Phillips

How shitposting and lo-fi aesthetics are winning Gen Z over

By J'Nae Phillips

The goth girl glow-up: How Jenna Ortega’s helping Gen Z rethink this dark aesthetic

By J'Nae Phillips

From it girl-coded headphones to unsnatchable phone cases, techwear is Gen Z’s new obsession

By J'Nae Phillips

How Beyoncé, TikTok, and Bella Hadid gave the horse girl aesthetic a major glow-up

By J'Nae Phillips

How witchcore and whimsigoth are empowering Gen Z’s feminine mystique this Halloween

By J'Nae Phillips

Body armour and chainmail: Gen Z’s TikTok obsession with knightcore is bringing the Middle Ages back

By J'Nae Phillips

Well-read, intelligent, and nonchalant: The rise of the lit girl aesthetic on TikTok

By J'Nae Phillips

Corpcore and boardroom baddies: How Gen Z are reinventing office style

By J'Nae Phillips

Cyber nostalgia: How Gen Z-coded Y3K fashion is going to shape the future

By J'Nae Phillips

Team Mongolia’s viral uniforms and high-fashion collabs: How Olympic fashion is taking over TikTok

By J'Nae Phillips

From blokecore to shirred jerseys, football’s girl-coded makeover holds a deeper message

By J'Nae Phillips

How TikTok’s Kendrick Lamar Girl Aesthetic strips away Black culture’s significance

By J'Nae Phillips

On TikTok, Gen Z are Jane Birkinifying their luxury bags like there’s no tomorrow

By J'Nae Phillips

How Gen Z women are using fashion to say f*ck you to the male gaze

By J'Nae Phillips

Why Gen Z still turn to nature and the great outdoors for fashion inspo years after gorpcore’s rise

By J'Nae Phillips

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