Malavika Pradeep

SHE/HER

Freelance Journalist

As a chronically online Gen Zer, Malavika's work involves digital investigations, trend research and cross-platform content creation. She loves covering fashion, technology and internet culture stories for audiences with deteriorating attention spans. You can also find Malavika yapping about Hatsune Miku and explaining the plot of Indian rom-coms in Roblox terms.

Havana syndrome-like symptoms are now gripping US diplomats in Vienna

By Malavika Pradeep

What is a manlet? Here’s everything you need to know about the internet’s favourite trolling term

By Malavika Pradeep

From Gigi to Doja, bubble braid is the versatile hair trend you can pull off all summer

By Malavika Pradeep

Australian brewery Young Henrys is using algae to tackle beer’s carbon footprint

By Malavika Pradeep

Cold race for space: Did Richard Branson blindside Jeff Bezos with his Virgin Galactic flight?

By Malavika Pradeep

Eyebrow cuts are back. Here’s how you can nail the unisex trend

By Malavika Pradeep

What is dark academia? An Etsy seller explains the brooding subculture

By Malavika Pradeep

How to write and sell erotica: a workshop with Chuck Tingle

By Malavika Pradeep

Introducing Kandi kids, a wholesome subculture birthed out of the American rave scene

By Malavika Pradeep

New dating app ‘ateam’ is dedicated to health and fitness enthusiasts

By Malavika Pradeep

Does windmilling your arm after getting a COVID-19 vaccine help prevent soreness? TikTok thinks so

By Malavika Pradeep

Puppy eyeliner is the latest Korean beauty trend sweeping TikTok. Here’s how to perfect the look

By Malavika Pradeep

Can a cosmetic procedure influence an entire subculture? TikTok’s ‘BBL effect’ proves so

By Malavika Pradeep

Love Island reveals Hugo Hammond as its first ever disabled contestant

By Malavika Pradeep

More than 57,000 people have signed petitions to stop Jeff Bezos from returning back to Earth

By Malavika Pradeep

Long egg is the bizarre food trend you probably want to try but hate to admit

By Malavika Pradeep

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