Malavika Pradeep

SHE/HER

Freelance Journalist

As a chronically online Gen Zer, Malavika's work involves digital investigations, trend research and cross-platform content creation. She loves covering fashion, technology and internet culture stories for audiences with deteriorating attention spans. You can also find Malavika yapping about Hatsune Miku and explaining the plot of Indian rom-coms in Roblox terms.

Maddy and Cassie’s iconic ‘Euphoria’ fight scene nominated for ‘Best Fight’ at 2022 MTV Awards

By Malavika Pradeep

Music lovers care more about climate change than the general public, new study reveals

By Malavika Pradeep

Woman who wrote ‘How to Murder Your Husband’ accidentally confessed to murdering real-life husband

By Malavika Pradeep

Inside clowncore, the aesthetic reclaiming our love for clowns with vibrant humour

By Malavika Pradeep

Drake spites online troll by following and DMing his wife on Instagram

By Malavika Pradeep

Indian IT firm offers free matchmaking services to retain its employees

By Malavika Pradeep

75 minutes of exercise a week can help fight depression, new study finds

By Malavika Pradeep

Corpse Husband: how the popularity of a faceless influencer exposed a dark side of fandom culture

By Malavika Pradeep

Twitter employees fear new board member Elon Musk’s free speech hypocrisy and bigotry will ruin the company

By Malavika Pradeep

What a trip: research suggests mushrooms talk to each other with a vocabulary of 50 words

By Malavika Pradeep

What makes a TikTok dance go viral? Red Bull Dance Your Style artists Rampage and Outrage explain

By Malavika Pradeep

Men have to buy the ring and women shouldn’t make the first move: introducing the ‘Romance Gap’

By Malavika Pradeep

Artistic duo reimagine pet snails as humans living in miniature worlds

By Malavika Pradeep

On LinkedIn, companies are leveraging deepfakes’ trustworthiness to boost sales

By Malavika Pradeep

Bizzare ‘diet cult’ that lives without food and water caught its leader eating McDonald’s

By Malavika Pradeep

Inside cleancore, an aesthetic sterilising the internet with flashy cleaning supplies

By Malavika Pradeep

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