Point of view: you are on the editorial team of an online media agency. Every morning, your computer purrs to life and you set sail for the latest news floating around on the internet. You open a bunch of tabs—some already lined up and waiting for your love and attention to load again—as you notice a particular piece of news worth following up. You then open an empty tab to research more about it. You later end up opening individual tabs for the first five articles trending on Google, but never close the one with the search results since you have to go back to it and load the next five.

While reading through the first article on the topic, you find another potential story under the website’s ‘popular reads’ section. You open and save that onto another tab for later only to hear music floating around from one of the tabs. Now you’re on a mission to find that one tab that’s probably auto-playing a video ad and purge it from your browser before your computer overheats and explodes.

Welcome to tab overload. If reading that didn’t stress you out enough, I’m pretty sure the tabs waiting for you tomorrow morning at work will.

Tab overload is a situation where you open multiple tabs on your browser to be productive but end up failing to manage them—in turn being the most unproductive one on your team. Symptoms include lack of attention, tab-induced anxiety and emotional attachments to that two-year-old tab sitting on the top right corner of your browser. “If this is some humorous editorialised content, I’m closing this tab,” I can already hear you say. Well, don’t leave just yet, because the following paragraphs are going to make you wish I was kidding.

A team of researchers at the Carnegie Mellon University (CMU) of Pennsylvania recently completed the first in-depth study of browser tabs in more than a decade. Their paper, titled When the Tab Comes Due: Challenges in the Cost Structure of Browser Tab Usage, surveyed 103 diverse participants, conducted an interview study with ten researchers and held exploratory design interviews with seven additional participants to analyse the impact tabs have on productivity and mental health as a whole.

According to their conclusion, most people use tabs as short-term memory banks—particularly if the information is required by them soon. Others admitted to using tabs as a to-do list. “It’s like a manifestation of everything that’s on my mind right now. Or the things that should be on my mind right now,” a participant admitted. “At the moment, in this browser window, I have a web project that I’m working on. I don’t have time to work on it right now, but I know I need to work on it. So it’s sitting there reminding me that I need to work on it.”

But using tabs as a to-do list seems to counter productivity rather than aid it. Let’s break down a user’s decision-making process to understand this better. If a person is looking to invest in a piece of equipment, for example, they would first absorb information from various sources (shopping sites, reviews on YouTube), stitch it together (either write it down or compile it in a word document) and then come to a conclusion (the actual purchase). The study basically highlighted how using a plethora of tabs to make such a decision essentially overwhelms the user—countering the decision-making process in itself.

“Managing this sort of task is really one of the most important aspects of productivity in our lives,” explained Aniket Kittur, head of the research team, in a press release. “And the number one tool that everyone uses for it is tabs, even though they don’t do a good job.”

The study further highlighted how people often become emotionally invested in some tabs. “Even when I’m not using those tabs, I don’t want to close them,” a participant said. “Maybe it’s because it took an effort to open those tabs and organise them that way.” The researchers added how such tabs are often queued up because the user fears about never going back to them. “Fear of this blackhole effect was so strong that it compelled people to keep tabs open even as the number became unmanageable,” Kittur added.

The study also outlined how tab overload can strain not only a person’s attention but their computer as well. According to the researchers, around 25 per cent of the participants reported that their browser or computer crashed because they had too many tabs open.

got physically ill immediately after opening way too many tabs at once and it felt like my body was the computer , reacting to the tab overload

— lucy rosenthal (@lucy_ffrr) March 27, 2018

Since the researchers can’t coax you into severing your overdue ties with tabs themselves (the only permanent solution if you ask me), they proposed a new browser model to organise the workflow better. Skeema, a Google Chrome extension, reimagines tabs as tasks—helping users group, organise, prioritise and switch between tabs efficiently. Skeema essentially uses machine learning to suggest grouping choices for open tabs and support nested tasks as well as complex decision-making.

According to the software’s press release, users of an early version of the tool reported a significant reduction in both stress and the number of open tabs while staying focused on the task at hand. Many of the early beta testers have also started using the tool daily to manage their tabs and tasks. “As our online tasks become increasingly complex, new interfaces and interactions that can merge tab management and task management in a browser will become increasingly important,” said researcher Joseph Chee Chang. “After 20 years of little innovation, Skeema is a first step toward making tabs work better for users.”

On 13 May 2020, Google introduced its tab grouping feature for beta users. With a simple right-click, users can now group tabs together and label them with a custom name and colour. Once the tabs are grouped together, they can move and reorder them on the tab strip. So, is it worth opening another tab to download and install these extensions? As an ex-user of Google’s built-in grouping feature, I would advise you not to embark on a grouping journey during the middle of the week if you’re planning to try it out.

When you are grouping tabs, Google lets you choose separate colours for the labels along with text to help differentiate them as I mentioned before. These colours and labels are very distracting. Maybe it takes a little bit of time to get used to but I suffered a mini ‘tab-cleansing overload’ while doing so.

However, if you are looking to make small changes to your workspace for better productivity next week, experts recommend the age-old practice of bookmarking your tabs and opening them only when you need to. Snoozing your tabs to appear at a more convenient time or pinning regular ones to take up less space on the bar are other practices you can engage in. You can also update yourself with a list of keyboard shortcuts to let your fingers do their magic.

But no matter how many solutions are being curated to address this problem—especially in a digital-first age—the only permanent solution is to close it. So let it go, don’t hold it back anymore. It would only bother you anyway.

When you're giving a talk showing websites in your browser and your tab overload makes someone ask, "what's your Anal tab?" pic.twitter.com/jvju7Lq9RP

— Paul O'Brien (@seobrien) April 5, 2019

As the pandemic forced international borders to close and lead global travel to go into an indefinite halt, many reports highlighted the negative impact it had on the travel industry, especially in the airline sector. Airlines around the world had to find new ways to somehow welcome passengers (and their money) back on their planes. How? Destination-less flights, of course.

In 2020, a number of airlines started offering flights to nowhere—literally, air travel with no destination other than the very same airport from where the plane departed. This attempt at diversifying their revenue streams may sound pointless to some, but as it turned out, it proved to be a success.

In September 2020, a ‘sightseeing’ flight to nowhere advertised by Australian airline Qantas sold out in less than 10 minutes. According to CEO Alan Joyce, that probably made it the “fastest selling flight in Qantas history.” Now, it has just been beaten.

This week, a Qantas flight to nowhere that promised passengers the chance to view a rare super Moon from 40,000 feet sold out in the record time of two-and-a-half minutes. The one-off ‘Supermoon Scenic Flight’ will depart Sydney on Wednesday 26 May for what the airline is billing as a “two-and-a-half-hour sojourn through the southern sky.”

“After taking in the Sydney Harbour nightlights on departure, the aircraft will climb above any cloud cover and head east out over the Pacific Ocean,” the Qantas website reads. “Onboard our B787 Dreamliner aircraft, featuring the biggest windows on any passenger aircraft, enjoy mother nature’s night lights at 40,000 feet, followed by a viewing of the rising of the supermoon which also happens to be a total lunar eclipse, a highly unusual double act.”

Tickets for the destination-less flight, which started at AUS $499 for an economy ticket (around £275), or $1,499 for a business class ticket (around £840), went on sale at the strike of noon on Wednesday. Less than half an hour later, Qantas revealed on Twitter that “Due to overwhelming support for this special flight, we have sold out in record time!”

Due to overwhelming support for this special flight, we have sold out in record time! You can join our waitlist by completing the online form here: https://t.co/hrM07QxGgp

— Qantas (@Qantas) May 12, 2021

The airline also created an additional waitlist which has since then been closed. Qantas’ previous flight to nowhere promised low-level flybys of unique destinations across Australia including the Great Barrier Reef, Uluru, Kata Tjuta and Sydney Harbour. “But while Australia’s national airline is breaking records with the initiative, it’s worth noting that the ‘flights to nowhere’ gimmick hasn’t taken off for everyone,” writes VICE.

In September 2020, Singapore Airlines had to cancel its roundabout flight following condemnation from environmental experts and activists. In a statement, environmental activism group SG Climate Rally accused the service of “encouraging carbon-intensive travel for no good reason.”

As a response to the controversies surrounding the ethical problem posed by such service, Qantas claimed in the lead-up to its first flight to nowhere that it would offset 100 per cent of the carbon emissions. Of course, not everyone was satisfied with this solution.

“This flight may go nowhere but planet-wrecking emissions have to go somewhere. That somewhere is straight into the atmosphere where they contribute to climate breakdown,” a spokesperson for Australian environmental organisation Friends of the Earth told CNN Travel last year. “With the climate crisis as severe as it is, we need to keep flight numbers below what they were before the coronavirus pandemic, not add more on what is essentially the definition of a pointless trip.”

As if that wasn’t enough, it’s been recently reported that some of the airline companies offering flights to nowhere, such as Air Busan, were only doing so to allow passengers to benefit from duty free shopping. “The Air Busan flight, organised by Lotte Duty Free for its VIP customers, was Hyun Jung-a’s first since the pandemic began and it didn’t cost her a cent. Because the route briefly departed Korean airspace and went over a Japanese island, the 130 passengers on board qualified to shop at duty-free stores in Seoul typically reserved for people who have travelled internationally,” wrote Executive Traveller.

Seven South Korean carriers have operated these flights, carrying about 8,000 passengers in total.