Rumour has it that Harry Styles is launching his own beauty brand

By Alma Fabiani

Published Jun 3, 2021 at 01:00 PM

Reading time: 1 minute

18826

A little bird told me that Harry Styles is currently working on his own beauty brand. By ‘little bird’, I mean US Weekly. On Friday 28 May, the publication reported that Styles’ name was listed on a new trademark filing for a “perfume and cosmetics” business. The document in question is for a company registered as ‘Pleased As Holdings Limited’ and lists Styles as the ‘director’ alongside his personal assistant, Emma Spring.

The mind-blowing news was first reported by @TheHarryNews on Twitter, which discovered the company in the UK Company Directory. While there’s no further information on what sort of products we can expect from the brand, the singer is known to be partial to some iconic nail polish looks.

“Previously, fans have said that Tom Ford’s Tobacco Vanille smells exactly like Styles, so perhaps we can expect some Harry-scented perfume, also,” writes Dazed Beauty. For now, Styles has yet to publicly comment on the filing. Yep, we’re freaking out too.

https://twitter.com/sammysalamii/status/1398235606975758340

Keep On Reading

By Eliza Frost

Online pornography showing choking to be made illegal, says government 

By Charlie Sawyer

Yung Filly’s legal troubles mount as the rapper faces two new sexual assault charges in Australia

By Eliza Frost

What is Shrekking? The latest toxic dating trend explained 

By Eliza Frost

The Summer I Turned Pretty stars Lola Tung and Gavin Casalegno caught in political drama

By Charlie Sawyer

Former Harry Potter star tells reporters he doesn’t understand JK Rowling’s Twitter transphobia

By Eliza Frost

Bad timing? Gavin Casalegno’s Dunkin’ ad sparks backlash over actor’s alleged conservative views

By Eliza Frost

Kendall Jenner reveals plans to quit Kardashian fame for a normal job

By Eliza Frost

Will Belly choose herself in the final episodes of The Summer I Turned Pretty?

By Eliza Frost

NHS makes morning-after pill free at 10,000 pharmacies across England

By Eliza Frost

How exactly is the UK government’s Online Safety Act keeping young people safe? 

By Eliza Frost

How The Summer I Turned Pretty licensed so much of Taylor Swift’s discography for its soundtrack 

By Eliza Frost

Cruz Beckham’s girlfriend Jackie Apostel defends the couple’s age gap relationship 

By Eliza Frost

It now takes 20 hours of work a week to survive as a UK university student

By Eliza Frost

The Summer I Turned Pretty’s Chris Briney is at the centre of a new love triangle, but this time for an audio erotica story 

By Eliza Frost

Netflix is predicting your next favourite show based on your zodiac sign 

By Charlie Sawyer

Lawmakers pressure Trump to provide evidence that Venezuelan asylum seeker Andry Hernández Romero is still alive

By Eliza Frost

Couples who meet online are less happy in love, new research finds

By Charlie Sawyer

Harry Potter star defends Tom Felton over his controversial comments on JK Rowling’s transphobia

By Eliza Frost

Does the SKIMS Face Wrap actually work, or is it just another TikTok trap?

By Charlie Sawyer

Michael Cera reveals why he turned down a role in the Harry Potter franchise